Privacy Policy

Last updated: 25 Mars 2025

At Riad La Clé d’Or, we respect your privacy and are committed to protecting the personal information you share with us when visiting our website, contacting us, making a reservation, or staying at our property.

This Privacy Policy explains what information we collect, why we collect it, how it may be used and shared, and the rights available to you.

1. Who We Are

Riad La Clé d’Or is a hospitality establishment located in Marrakech, Morocco.

Riad La Clé d’Or
157 Derb Rahala, Kasbah, Medina
Marrakech, Morocco

Website: www.riadlacledor.com
Email: reservation@riadlacledor.com

For the purposes of applicable data-protection laws, Riad La Clé d’Or may act as the controller of personal information collected directly through our website and services.

2. Information We May Collect

Depending on how you interact with us, we may collect information such as:

• First and last name

• Email address

• Telephone or WhatsApp number

• Country of residence

• Arrival and departure dates

• Number of guests

• Room and package preferences

• Reservation details

• Special requests

• Billing information

• Information necessary to process your stay

• Messages and communications sent to us

• Technical information such as IP address, browser, device and website usage data

• Cookie and analytics information

Where identification information is required by applicable hospitality or administrative regulations, it may also be collected during check-in.

3. How We Use Your Information

We may use your personal information to:

• Process and manage reservations

• Confirm, modify or cancel bookings

• Communicate with you before, during and after your stay

• Respond to questions and requests

• Provide accommodation and requested hotel services

• Organise transfers, restaurant reservations, spa treatments or experiences requested by you

• Process payments and invoices

• Improve our website, services and guest experience

• Prevent fraud and protect the security of our website and property

• Comply with legal, accounting and regulatory requirements

• Send marketing communications where you have consented to receive them

We do not sell your personal information.

4. Legal Basis for Processing

Where applicable, personal information may be processed because:

• It is necessary to perform a booking or contract with you

• It is necessary to respond to a request you have made

• We have a legitimate business interest in operating and improving our services

• We are required to comply with a legal obligation

• You have provided your consent

Where processing is based on your consent, you may withdraw that consent subject to applicable law.

5. Reservations and Payments

Reservation information may be processed through our website, booking system, payment provider or third-party booking platforms.

When a secure external payment provider is used, payment information may be processed directly by that provider according to its own privacy and security policies.

Riad La Clé d’Or only retains payment-related information to the extent necessary and permitted for reservation, accounting, security and legal purposes.

6. Third-Party Booking Platforms

If you reserve Riad La Clé d’Or through platforms such as Booking.com, Expedia, Airbnb or another travel provider, that platform may independently collect and process your information.

Its own privacy policy will apply to information collected directly by that platform.

We may receive reservation information from such partners where necessary to manage your stay.

7. Sharing of Personal Information

We may share information with trusted service providers when necessary to operate our business or provide services requested by you.

These may include:

• Booking and property-management providers

• Payment processors

• Website hosting providers

• Email and communication services

• IT and security providers

• Accounting and professional advisers

• Transfer and transportation partners

• Experience or activity providers requested by the guest

• Competent public authorities when legally required

We seek to limit information shared with service providers to what is reasonably necessary for the relevant service.

8. International Transfers

Some technology, booking, communication or payment service providers may process information outside Morocco.

Where required by applicable law, reasonable safeguards will be used for international transfers of personal data.

9. Cookies

Our website may use cookies and similar technologies to ensure the website functions correctly, remember preferences, measure website traffic and improve the user experience.

Cookies may include:

Essential cookies – required for website functionality.

Analytics cookies – used to understand how visitors interact with our website.

Preference cookies – used to remember certain choices or settings.

Marketing cookies – where enabled and permitted, used to measure advertising performance or provide relevant advertising.

Where legally required, non-essential cookies will only be activated after appropriate consent.

You can also manage cookies through your browser settings.

10. Google Analytics and Advertising Services

Our website may use analytics and advertising technologies provided by companies such as Google or Meta.

These services may collect technical information about website visits, devices and interactions in accordance with their own privacy policies.

Where required, these technologies are activated only after appropriate consent.

11. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including reservation management, guest service, accounting, security, dispute resolution and legal or regulatory obligations.

Retention periods may vary depending on the nature of the information and applicable legal requirements.

12. Your Privacy Rights

Subject to applicable law, you may have rights concerning your personal information, including the right to:

• Request access to your personal information

• Request correction of inaccurate information

• Request deletion where legally permitted

• Object to certain processing

• Request restriction of certain processing

• Withdraw consent where processing relies on consent

• Request information about how your data is processed

Where applicable under the GDPR, additional rights such as data portability may also be available.

To exercise a privacy right, please contact us at:

reservation@riadlacledor.com

We may need to verify your identity before processing certain requests.

13. Marketing Communications

If you have agreed to receive news, offers or promotional messages from Riad La Clé d’Or, you may unsubscribe at any time.

You can use the unsubscribe option included in the communication or contact us directly.

Withdrawing from marketing communications will not affect essential reservation or service-related messages.

14. Data Security

We use reasonable organisational and technical measures intended to protect personal information against unauthorised access, loss, alteration, misuse or disclosure.

However, no internet transmission or electronic storage system can be guaranteed to be completely secure.

15. Children’s Privacy

Our website is not designed specifically to collect personal information directly from children without the involvement of a parent or legal guardian.

Information relating to minors may be processed where necessary to manage a family reservation or provide accommodation services.

16. External Websites

Our website may contain links to third-party websites or services.

Riad La Clé d’Or is not responsible for the privacy practices or content of external websites. We recommend reviewing their privacy policies before submitting personal information.

17. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our services, technology or applicable legal requirements.

The latest version will always be published on this page with the corresponding update date.

18. Contact Us

For questions about this Privacy Policy or the way your personal information is handled, please contact:

Riad La Clé d’Or
157 Derb Rahala, Kasbah, Medina
Marrakech, Morocco

Website: www.riadlacledor.com
Email: reservation@riadlacledor.com